BEAUTY.

Estée Lauder - social media content

OBJECTIVE:

Collaborate with Estee Lauder Canada marketing and PR teams to continuously produce social media content for the Canadian market. 

SOLUTION:

Our creative team works in close collaboration with Estee Lauder to continuously produce elevated social media assets that reflect a shared creative vision and passion for excellence. Inclusivity and diversity are essential to both Estee Lauder and A Plus, and our casting always reflects rich diversity of our communities. Photographers and videographers shoot in-studio and behind-the-scenes to capture the unique personality of each brand or collection under the umbrella of Estee Lauder Companies. Set build and design team always create elegant settings to support each shoot. Our post-production teams and animation specialists work to finalize rich media assets. Throughout the calendar year, A Plus creates content for new product launches and holiday events from Family Day to Canada Day to Christmas – and everything in between. Estee Lauder Canada is a treasured partner. Strong creativity, communication, and collaboration have resulted in visually stunning social media content that is consistently engaging and not afraid to push the boundaries.

services
video production
photography
art direction
set design
vfx
Photo editing
video editing
animation
sound design