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Staples – Work from Anywhere and Back to School

OBJECTIVE:

Create engaging, on-trend social and in-store signage to showcase and build awareness of Staples’ selection of products and solutions for Working from Anywhere and Back to School. 

SOLUTION:

Creative team created a clean, modern, production concept. Set build team designed extensive sets with colour-blocked backgrounds. Perfectly appointed desks showcase all the Staples’ furniture, technology and accessories needed to create cool work-ready (or homework-ready) spaces. Modern photography and stop-motion effects engage consumers and build awareness of Staples’ newest and trendiest solutions. A Plus successfully delivered impactful content for in-store and social media highlighting Staples stylish and practical solutions.

services
art direction
photography
set design
Photo editing
stop motion